Pandemic accelerated business

The pandemic like we know did more adverse effect than good ones. But it also made some industry to thrive. Mostly digitally pivoted industries found a rapid growth during these fields. When the whole world were instructed to be in home, the demand for online services soared. The entertainment industry which were struggling to survive made to the top. Thousands of digital based startups reached unicorn status. This is clear indication that where the world is going and how the future business model should be.

Everyone knows that the world belongs to digital giants in the future. All of us are somehow spending hours and hours in the internet. Researchers indicates that this number will only go up. This is one of the reason we see a lot of tech startups founded by non techies. They saw the opportunity and tried their own hands. Even industries focusing of physical or tangible product and services are integrating their business to the internet. What this pandemic did was it accelerated the growth. Some companies even reached their five year goal within couple of months of COVID. Even new industries found its growth. There are lot of things we can learn form the business strategies deployed by these companies, one such thing is their position occupied.

These companies became fundamentally rigid within a matter of COVID aided months. It took a lot of years to reach a unicorn status for lot of tech companies. This means those tech companies got the jackpot.