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Perils of assets classes

Imperialism meant to take the possessions as much as possible. When the ideology of imperialism thrived at the period where everyone considered having more land is the sign of power and wealth, it is quite natural to have such a bias. The war were in the name of lands, bribes were measured by how much acres therein and certainly the wealth both of an individual and a kingdom. This was practised from the very beginning and multiple centuries before. The more land you own, the richer you are. Because there is no equivalent alternative to measure wealth. It took centuries to sway away from this notion. Slowly people started believe in assets. By then the most favourable one was gold (among matals). So the greedy ones went to hunt for gold, they dig deeper and deeper until they found some trace and they did. But with a short period of time, when compared with the duration at which people veered from lands to gold, people started believing in more assets classes are preferably the ownership

Keep up with trend

It won't matter much whether the company is at the number one position in market cap, if it fails to keep up with the trend, it will go out of the business. there are a lot of examples in front of us. This busting off will result in the rise of the next big thing. The general motor was once the market cap champion. But the rise of the internet and technology brought thousands of companies, which now rules the entire business era. And companies in this field is now valued extremely high than any industry. The Internet gave access to the information that is once only available to the presidents and prime ministers to a common man. this is revolutionary and it changed the world. the world order keeps changing. every major change leads to revolutions. when this happens successfully with business, it is the next big thing.

Pandemic accelerated business

The pandemic like we know did more adverse effect than good ones. But it also made some industry to thrive. Mostly digitally pivoted industries found a rapid growth during these fields. When the whole world were instructed to be in home, the demand for online services soared. The entertainment industry which were struggling to survive made to the top. Thousands of digital based startups reached unicorn status. This is clear indication that where the world is going and how the future business model should be. Everyone knows that the world belongs to digital giants in the future. All of us are somehow spending hours and hours in the internet. Researchers indicates that this number will only go up. This is one of the reason we see a lot of tech startups founded by non techies. They saw the opportunity and tried their own hands. Even industries focusing of physical or tangible product and services are integrating their business to the internet. What this pandemic did was it accelerated

Innovation and business

  Before starting a company, the foremost priority is at starting the company. We go to any extent in order to do that. But soon after having an idea and starting a business, the real problem starts to emerge. It comes form every department. Needs innovation at proper time and very good convincing marketing. When we look at successful companies, they are still working very much hard to stay on the top. Because when it comes to business delay means death. The field competition gets tougher year after year. So every company strives to be more innovative each time. Habit of people changed from having a product different than the old one for couple of years to every single year. This was reinforced by those corporate organization itself. This created a sense of urgency in customers to frequently change the product. They need better one different than before. It again forced companies to be innovative more than ever. This cycle gets tougher each time. The time durability decreases and n

Keep updated

 Sometimes when something like disruptive level change happens, some of the organizations working in the field have to make the move. The case applies to anything. A couple of years before, companies used to charge more than enough for their services. But whenever something happens so disruptive, then this model works no more. Gathering information in the early 90s was not that cool. You have to go to the library to get enough information. Moreover, you have to go through line by line for a specific set of knowledge. But now we can get whatever information we need at our fingertip. So the information is overloaded here. What happened to the loads of books that were settled at the stalls was forced to go digital. And that was successful. Almost half of the people who read consistently are through digital devices. That is very comfortable to do so. We can read any number of books from that simple device. This is great. Some people say they miss that nostalgic moment in retrospect, bu

Venture and problem solving

The criteria for a long term business success lies in solving a problem. When the business is qualified, by certain customer standard, to solve the existing problem or that is about to exist, we can say that there lies a bright future. Because solving a problem is the riskiest one when compared to being in a community of problem solvers. Bitcoin came as a solution for many problems. Problems of being controlled by financial authorities while making a monitory transaction, the time lag between the transfer, heavy transfer charges and concern of security problems. It is revolutionizing. Because once we verge to make this solution as proliferating as possible, we can find much better problem for a much better solution. Etherium being the future contract provider solves advance problems. In the midst of these, as glittered by the success of these fundamentally strong cryptos, many found opportunity to grab the pie. They created altcoins with no purpose, but they listed In the exchanges su

Subsidiaries and business opportunities

The rise of new industries bring it’s subsidiaries. These subsidiaries, like the industry creates a massive business opportunities. Everything that changed the world itself has created industries that led to the creation of oppertunities. It is a ripple effect and it gets widen. The rise google created such things. Many people found an opportunity to put their work online since they found a successful startup connecting customers to the creators. Then came the advertising and the rise of digital marketing. These all created millions of oppertunities. Likewise, the new technology of Blockchain is such a disrupter. It is a common problem that is being circulating is the environmental problems that is created by the mining. It is serious problem because of the scalability of its power consumption. But there is a saying that big problem means big business opportunities. This is quite famous and we have proof of businesses converting big problems into oppertunities. To mine crypto, espec

Free is good

 The saying in marketing (mainly as a precaution to the victims) is that if you’re not paying for the product, then you are the product. This marketing strategy of making people a product is widely successful and people indeed have no problem in being a product. Since we don’t have to pay for the services they offer, we are comfortable with them using it as a product. If not, YouTube and Facebook never have survived. Since I mentioned these two companies, it is thoughtful to inquire about the scale of business this business strategy brings. There is nothing wrong with giving their services for free. If we look at the positive side we can embrace the amount of change it brought. But of course, it has its own drawbacks. Since the ratio of their proportionality is highly irrational giving good an unfair advantage, we could say those are life-changing technologies. And this strategy is visible almost anywhere. Giving a free trial is a great example. Besides we get news, articles, mov

Investment in business and self

  Investments are always referred to do for the long term. That is why the term trading came into action. When we refer to investments, it is basically for a year or longer. It could be a decade or even more. The premise is that the growth must be certain. It is no big deal to find a company that is growth-promising. Yet many people fail to find a good investment company. They still rely on investing gurus for their portfolio expansion. But here the bad thing is they go with half of your product. That makes sense because whoever has this information earns the money.  So when growth is certain there is no reason not to invest. The returns are 100 percent sure. Yet for a visible return, we don’t invest. That is in ourselves. We know that investing in our self is the best investment and it yields a greater return. Exponential growth is guaranteed. But here the problem is, although we have this proof of self-growth, most people don’t see any direct pool of money formation from here. Here p

Growth for business

 The growth of an organization progresses till the founders or those who are at the top position progresses with the same goal as when they started. During the initial stages of a business, it is meaningful to do in accordance with the goal of those who founded it. But as the company grows and grabs a lot of customers, it must go beyond its initial goals by making why substantial. The difference here is the mindset that leads the individual to the top. Those who possess a growth mindset make the company grow on both sides. They expand their own outlets along with diversifying the serviceable products. Each time they introduce a new product, they aim at decades of growth ahead. Growing happens for both the individuals and the company.  If we look at the leading companies of any era, we could see them expanding their businesses from time to time. They introduce new products and services, but the reason remains the same. They do not expand because of their obsession with money, but with

Incompetence and communication

 There is a strategy that is gaining its popularity at its peak within the last two decades is the mechanism of copycat. It is not new, but the copycat usage is at all time high. It took actually decades, in the early 90s and before, to actually copy the business model. There are multiple reasons behind that. The two most important ones are the lack of communication tools and incompetence.  When a business model becomes successful, it rewards the owner and some of the partners. And their success only limits within their reach and there were no things such as viral marketing. If it had to spread, it must go through word of mouth. It is slow but powerful. Moreover, the business tycoons of that era were not ready to reveal their secret recipes. They themselves developed and applied to every venture. Whenever the organization became successful, they will reign the field, most probably forever. And people thinking of starting a business won't even think of starting one with a heavy-

You can start a business

Not ever before that there existed this much opportunity to start a new business. If we look a couple of years back, we could see people aspiring to be an entrepreneur or simply to be the boss of their life, they must do it on their own. Or in other words, there is no one to mentor them. The drawback of those ages was the lack of entrepreneurs. People started business at that time or the rate at which the entrepreneur born was extremely small. So, people need to go farther to get mentorship or to start a business with a high probable win. The roles models are not there to inspire. That was a beginning stage and now it is booming. Especially with the introduction of technology, business communication (even better, customer acquisition) became a high probable winning game. It is now easy to get advice from. The stories and advice of successful entrepreneurs are only a few clicks away. Anyone who has the access to the internet can get information that, a couple of years back, is only av

Innovation goes dark

Technology disruption is a topic we often talked about. It is a relevant and an observable phenomenon. The reason most of the organization can’t stand in front of the wave of Disruption is due to their inability to perceive the future. Whenever a person starts a company one of the focus would be at making money. But what decides the existence after a couple of decades is the importance we give it to the monetary value. If it becomes the primary goal, then the company won’t last long. People adopt monetary based values instead of ethical ones. They keeps on expanding the scale horizontally by hiring number of employees and setting up more branches. Where they is to make the service or product better. An organization sustains its customers because of the product they launch. It is the quality that attracts more people and sometimes repellant. Innovation dies when we fail to inspire the employees. They do what the founder say. Founder must be willing to adopt new ways and to lead them ahe

Investment options

Ever since the dawn of business and markets, collecting funds as form of investment with good ROI became so enticing to both the entrepreneur and the investor. Due to the technology available at the time there witnessed a large gap in the mode of attracting money as an investment. The powerful and rigorously available back then and now is from the institutional investors or individual giants. That is traditional and sure way of money accumulation. Although this is the most widely practiced one, it wasn’t the only one. Different methods were practiced and the fastest and wealthiest mode made it to the top. But those cases were a reflection of lack of tools. But the rise of digital communication altered the usual way and made lot of other ways reachable.   Money accumulation through crowd sourcing and brand promotions are few, yet powerful examples. This is made possible with the help of technology. Anyone can have the access. Many a times, proper communication had been the problem. An

When to diversify?

Over diversification is often seen among many people. Those who knows well to manage can actual manage it, others just fails miserably. These peoples who diversify the things that they think they can make something out of it are most probably driven by reputation . Also sometimes by fomo. This is not only the case of a personal level, it applies to everything. But the common thing we can observe during this diversification is the lack of focus. Instead of directing their focus to make anything better, they give their fractured attention to lot of things. When they do this, they often get exhausted at the level of thinking. If someone is important enough, then it is important to make good amount of time analysing and reflecting upon specific problem instead of launching a new venture. Every time the new venture consumes significant amount of time for its growth. So the prime focus should always be on the foremost problem. Because without solving what is important and veering the att

Giants not playing right

 When there is a place to fill, those who see the opportunity and have the resources fills it as soon as possible. There are two notions behind this action. It is either to create a change or to make money. Rarely sometimes both. The primary objective would be either one of it. After filling the gap and being the first in the business they can actually disrupt the newly founded industry. They designate their name, sometimes by power creation of a brand and thereby gaining the trust. This is a traditional way of rising as an unshakable industry giant. New babies have work so hard to level this. Which is not so valuable since the time and energy can be detoured into anyways of multiple possibilities.    Sometimes the giants, known for making great leaps , makes mistakes. There is sure element of greed behind it, most of all they just forget their motto. They are not who they were. It may be due to the wrong people at the important position or ego driven right people. But the mistake mak

Strategy difference

There is not actually a proven business strategy. Different strategies are suitable for different businesses. Some people choose wrong strategy for their business and ends up in loss or sometimes bankruptcy. This is not only the case of small scale business, even matured companies make this mistake. Sometimes the consequences are certainly high. Most probably they end up in loss. Without studying the business atmosphere and lack of proper basic knowledge, this mistake is unavailable. Founders know how to run and which proposal to take. As soon as they appoint a new person, things sometimes starts to change. The growth persists when the company is secured or transferred to the right hands. Right hands means they are actually more than a half cloned version of the founders. He thinks and acts like them. He might have started similar company if he hadn’t recruited.  We could see many examples of large corporations failing to meet the expectations and small organizations making the leap. B

Business asteroids

  Several million years ago asteroid in a size larger than the moon hit the earth and wiped most of the species leaving the dust particles to afloat. Since then, asteroid is identified as mostly a negative thing. In fact, many historians believe that that was the turning point to the second life of the planet. Generally, we could see people referring asteroid as capable of destroying anything. This true, but it is not complete. The sentence only fulfills the moral meaning when we add “and bringing the new world of new opportunities”. We would be survived if it hadn’t happened amid the dinosaurs. We must have gone extinct long before. It is common to assign asteroid anything that is about to wipe out the old and bring the new.    The term Business asteroid got popular in the last two decades. Reason: we barely saw anything before. Like an actual asteroid it is perceived as wrong at its entry. Many people said it would not be a problem for them. Some sided with ´this is shit and child pl