Digital growth

Digitalization sometimes takes much effort to get accustomed. Companies tries their maximum to make people go digital and therefore benefiting from their usage. They do ad campaigns with movie stars, give incentives and rewards to those who engage constantly and even provide free tools that they might have to pay while processing offline. It became successful to an extent, but people won't change their traditional method unless they see any cause. Making a change is that tough.

But with the pandemic strike, people were forced to go digital in every mean. They must go meeting digital,shop using digital providers, consume entertainment digitally and every other basic need integrated digitally. This is a huge advantage for the companies those are prepared. No one expected this pandemic and the sudden boom in the demand for digital products and services made the companies valuation rose. The companies with good quality products and services during the pre pandemic era benefitted a lot. In fact their decade growth target is achieved within just two years. Here the adversity itself worked wonders digitally.