Masculinity can sometimes have a superior effect over faminine. It will certainly attract the opposite sex with a great probability. Buy with extreme masculinity, it would have a reverse effect. Too much of this triat induce fear and dominance which eventually repells people.
Startups can scale big with marketing done by themselves or by viral marketing. Viral marketing is the process where product reaches beyond the target number and become an obsession over the netizens ( considering majority of the new age startups are internet based). Viral marketing is done by people at it is completely free for the companies once they successfully implanted the idea.
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