Market corrections are inevitable and every correction should be seens as an opportunity to accumulate more good companies. As long as you are invested in companies with solid fundamentals, you don't need to worry about correction.
Startups can scale big with marketing done by themselves or by viral marketing. Viral marketing is the process where product reaches beyond the target number and become an obsession over the netizens ( considering majority of the new age startups are internet based). Viral marketing is done by people at it is completely free for the companies once they successfully implanted the idea.
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