Viral marketing

Startups can scale big with marketing done by themselves or by viral marketing. Viral marketing is the process where product reaches beyond the target number and become an obsession over the netizens ( considering majority of the new age startups are internet based). Viral marketing is done by people at it is completely free for the companies once they successfully implanted the idea.

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End of the day

How we spend our time datermines how we spend our life. The productive minute spend makes the hour great. It is just the acts at one in sixtieth of an hour. Just a minute of greeting could turn the entire hour into a blossom. We can observe the high energy and enthusiasm throughout. Yet most people neglect this simple fact of turning a minute to impact an hour. The entire blocks of hours slips this way. The case is not different with day. An hour of favourable act alter the entire day. Here the ratio of time spent wisely to spent vaguely is relatively small. Yet the avoidance is common. This can can be extended into year, decade or lifetime. The same feel we experience at the end of the day when spent an hour in purpose is similar to the reinforced version of it at the end of life. So it's not so difficult to figure out how the final stage of life would be like. By carefully measuring the blissfull experience of each decade, we can most accurately predict what it would be like to b...

Unexpected things

Unexpected things happens and gets us in a great experience

Rescheduling and thrashing

Rescheduling and thrashing are both different words. But they are connected and dependent. One won’t (mustn’t) survive without the other. This was best described by Seth in his masterpiece Linchpin . It make sense when both are studied which levels the confusion of delayed shipping. Shipping isn’t confined to products and services, but it extends to anything. To think shipping as doing as per the schedule makes it more easy to grasp. Even the subtle things that hide along the appears to be meaningful. Thrashing is nothing but excuses due to fear that delays shipping. And rescheduling is a by-product of thrashing. Thrashing occurs at everything and every time. Mostly due to the weak resistance, we are nullified about this. At times when resistance peaks, we consciously prefer to stay the same. We can’t relate the circumstances happened at the start and happening at the end. The usual cliché “ it happens each time” is the best explanation the resistance wants us to believ...

Branch of possibilities

Possibility can be defined as the things that are possible. This is by catagorizing the different number of outcomes. Each outcomes could be a possibility. Every results as a consequence of action leads to a possible outcome. The number of outcomes is different for different activities. There is a direct proportionality between the number of outcomes and number of decisions. A single trivial decision could lead to multiple results. And every choice has its consequence. Every product, experience,art and relationships are the stories of series of executed decision. If something doesn't work we can always review the chain of choices and could spot the wrong done. Atleast half of the chain might be good. But this chain of decisions turns out to be hard when the outcome wasn't as expected. The hardest part isn't the first or the last thread, but the millions of threads waiting to be knotted in the middle. This happens to everything. The decision we make have lot of impact. And e...

Market fall

Market doesn't fall for same reason twice.

Making good decisions

Dealing with situations, when it won’t go as expected, is a skill that anyone can develop over time. Like any skill, it requires some effort and hard work. Most of the time people came to know about its value only after having gone through it multiple times. They fail initially at balancing the situation. More precisely, they fail at keeping their own mind in line. It is seen everywhere, but only a few people adjust to make an improvement in dealing with the problem. There are a lot of benefits to it. By handling the situation very clearly, we can refrain the circumstances from going bad to worse. It saves a lot of money and time, especially for a business. This is a part of good decision-making skills. Whenever we find a person who could outperform in dealing with harsh situations, if we scrutinize, we can observe his insane ability to make good decisions without an emotional influence. This is a skill that needs to be developed. Because no human in the world is free from pr...

Business asteroids

Several million years ago asteroid in a size larger than the moon hit the earth and wiped most of the species leaving the dust particles to afloat. Since then, asteroid is identified as mostly a negative thing. In fact, many historians believe that that was the turning point to the second life of the planet. Generally, we could see people referring asteroid as capable of destroying anything. This true, but it is not complete. The sentence only fulfills the moral meaning when we add “and bringing the new world of new opportunities”. We would be survived if it hadn’t happened amid the dinosaurs. We must have gone extinct long before. It is common to assign asteroid anything that is about to wipe out the old and bring the new. The term Business asteroid got popular in the last two decades. Reason: we barely saw anything before. Like an actual asteroid it is perceived as wrong at its entry. Many people said it would not be a problem for them. Some sided with ´this i...

Dip is there

Learning curve acts like a flee bull. When we try to learn or master anything, we spend good amount of time immersed in it. Anything new needs to be highly cared because it takes sometime to fire and wire the neurons together. After that the process become less difficult and more of a routine. The process of routine is not difficult since it is in a state of automation, but the journey to the automation is difficult. It requires us to go through the curve. The curve contains a lot of dip. Each dip is designed (by nature or universe) to reward those who survives. This is same as of what Darwin said in his book. It is the survival of the fittest. One these who works, wins. Each dip like said makes the participants stronger. It is must and inevitable. It may seem hard at first, but eventually proves the best. It applies to anything that is happening around.

Focus makes the difference

The amount of work depends on the amount of time we spent on and the amount of focus. To be precise, it is the product of those two. There are various types of practices that makes up to a perfect finishing time. But whenever we look at it, the core always lies in the amount of we focused. We can even say that focus is solely responsible for completion. Without focus nothing cannot be completed. It may stay unsolved forever. People try to make their lives better by doing several things, in the end we could say that they were indirectly trying to improve their focus. Focus helps is to accomplish things within a very short span of time. There by reducing the time wastage and leaving things perfectly finished. With focus, we can complete even the task that now feel like impossible. People often neglect this fact try their best to make a difference in their lives by merely altering the surface. That may do good in the short term. But in the long term, it does nothing. We have to change ...

Investing require patience

Starting the investment journey as early as possible can make you wealthy. Investing any time is good, but during the process, we will go through a lot of learning processes which is inevitable. Warren Buffet once said that investing is the process of moving wealth from an impatient investor to a patient one. This is very much true especially we're dealing with money growth in the midst of get rich quick segment. Without patience, wealth creation is almost impossible because we jump from one plus to another before reaching the destination.

Insanely Practical

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