Getting out of comfort zone is lot harder than you think. But once we surpass that barrier, it becomes less fearful to do another thing that is challenging. By breaking up the comfort zone, we are actually making ourselves stronger.
Startups can scale big with marketing done by themselves or by viral marketing. Viral marketing is the process where product reaches beyond the target number and become an obsession over the netizens ( considering majority of the new age startups are internet based). Viral marketing is done by people at it is completely free for the companies once they successfully implanted the idea.
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