Using the image to manipulate is the most vulgar thing anyone can perform when it comes to selling. When an organization stops innovating, the possible way to sell its crap is through manipulation. No one likes what’s not best. And yet it’s what dominant in the market. There are making a way more money than those actually makes a difference, providing the value. When a popular face shows up with any shit, it is easy to raise the popularity of that product with himself. Most of the products sells this way. Those who buy these products don’t actually wants it. Those who buys them are less certain about their priorities. They get confused amid the status quo and reality. When a movie star promotes it, then it would make to the list and those who haven’t bought it must blame themselves. They go and purchase just to avoid the blame. This bragging mentality could be manipulated. These subtle emotions bring tons of money when used wisely. And those who markets and sells are the masters of it. If we neglect these things, we must pay the price. Taking care of these things makes a change. The change maybe hard to endure. But once it does, that creates vision.
The first mover advantage maybe a myth like MySpace. It is not necessary to have a first mover advantage, but it may do good if managed correctly. In the world of crypto we could see Bitcoin reigning over a decade as the leading coin. It got its first mover advantage and it is way ahead than other altcoins. But does it means it will lead forever ? Not really. I’m case of Amazon the first mover advantage was a great benefit. It is not that because of Amazon being the first to deliver goods through online, it is the ever growth mindset of Jeff Bezos. Like in case of any other thing, the important factor is not the advantage, but the mindset that drives it behind. Last day I wrote about having a progressive mindset. But when it comes to BTC, the driver behind it is clearly absent. Its first mover advantage is getting it to the top, but as soon as when one person with growth mindset comes with an equivalent product (which already happened), the first mover advantage may slay. ...
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